Dave and AmyAmy Hoffman, General Manager As General Manager of Rooster Hill Vineyards, Amy oversees all aspects of the operation. She directs the implementation of the annual business and strategic plans by supervising vineyard and winery operations, which includes all marketing activities such as, packaging, Web site, brochure, events, trade shows, press relations, and direct mail. As the primary vineyard management team member, Amy oversees soil management, vine establishment, nursery relationships, cultivation practices, spray programs, varietal selection and the procurement of equipment and managing vineyard personnel. Amy is also responsible for managing grower relations, monitoring vineyard practices and fruit quality of suppliers, overseeing crush pad / production activities, wine processing and quality control. Working closely with Rooster Hill's winemaker, Amy's principle responsibility is to ensure the utmost quality is achieved for Rooster Hill Vineyard and the customer. She has a B.A degree from Canisius College and has a M.B.A degree from the University of California, Irvine. David Hoffman, Vice President of Operations
David implements the business plan and strategic plan for Rooster Hill Vineyards by heading up the financial management team. David manages supplier relationships for the winery and tasting room, while assisting in crush and winery operations. His primary responsibilities include overseeing retail operations, including tasting room logistics, personnel and merchandise selection and customer relations. |
